I was surfing on net for consumer behavior and I found very interesting article on online consumer behavior. I like to share with you all. Share of online selling is increasing in total sales of any product. Product like mobile phone, hardware, wood blinds, window treatment online, gift article, books etc.
This report will outline the most relevant behavioral characteristics of online consumers and examine the ways they find, compare and evaluate product information. Comparison of the newly collected survey data with the existing consumer behavior theory resulted in detection of a number of issues related to a specific consumer group. The purpose of this report is to translate these findings into a set of implementation activities on strategic and technological level. Execution of these recommendations will result in better conversion of visitors into customers and encourage customer loyalty and referrals.
The focus group of this study will be young adults aged between eighteen and thirty-four interested in buying a mobile phone or a related product. We will talk more in next post.
Ref: agents website design analogik, guaranteedblinds
Thursday, September 18, 2008
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